10+ Link Building Myths Debunked for Your Website Success
Since you come across link-building myths on the internet every day, they can easily mislead you and lead you to the wrong link-building strategies. The competition between websites to advance their backlinks, rank higher in search engines, and gain more web traffic is huge; therefore, as a website owner, you must learn to differentiate between the right and wrong ways of link building.
Have you come across numerous link building myths lately and found yourself confused about whether they are true or just fluff? Your confusion is normal, but it is high time to debunk those myths and help your website grow unimaginably with the right information and efforts.
Finding the truth is absolutely necessary because your link building efforts can all go to waste and take your website nowhere. Hence, here are some debunked common myths about link building to help you.
10 Link Building Myths You Need to Stop Believing Today
Living in the shadows of link building myths can only create further trouble for your website and stop it from growing and succeeding. To ensure you have no more trouble or confusion about link building and its common practices, here are some debunked popular myths.
1. NoFollow Links are of No Use
As nofollow links do not directly boost search engine rankings, most of you consider them useless in increasing web traffic. However, in reality, these links are not entirely meaningless. They may not boost your search engine rankings, but they surely impact your SEO and help create a natural looking link profile for your website. Keep in mind that Google prefers a mixture of both nofollow and dofollow links; hence, you can create a perfect balance with nofollow links.
2. Only High DA-Links Matter
You all must have heard that links from high Domain Authority (DA) are most effective in boosting website traffic and engagement. However, it is one of the biggest link building myths that need debunking.
A website with a high DA score can also be misleading and prove to have less traffic and even lower engagement. Hence, instead of focusing on pages with high DA, you can choose to link from websites that have higher organic traffic and engagement.
3. More Backlinks Can Cost You a Penalty
Many link building myths focus on numbers, but the number of backlinks itself isn’t the issue. Google penalizes websites for building links too quickly or using unnatural patterns. By maintaining a steady pace and acquiring links from authoritative sources, you can easily avoid penalties.
4. Internal Links have No Use
One of the biggest misconceptions and perhaps one of the most important link building myths is the use of internal links. Website owners think internal links make no contribution to link building, but in reality, they are very important to pass link juice to other existing pages and maintain authority within your website. Internal links can also guide search engines in understanding which web pages are important.
5. Backlinking from Low Traffic Websites is Useless
Low traffic websites have been a long target of link building myths, but in reality, they are not entirely useless. Backlinking from low traffic websites can prove more relevant for your website niche. Creating a balance of backlinks from low and high traffic pages can also help you send signals to search engines that your website is more legitimate and contains links from different sources.
6. Link Only Important Pages like the Homepage and Service pages
Linking only homepages and service pages for maximum traffic is a common misconception. While the homepage and service page links do improve web traffic and engagement, they limit your SEO potential. Therefore, give more importance to other web pages that justify your website niche while backlinking.
7. Backlinking Only Leads to Algorithmic Benefits
It is obvious that quality backlinks help search engines like Google easily spot your website and improve your search engine rankings, but their link building advantages go beyond algorithms. Quality backlinks can also increase your brand awareness and trust and enable stronger relationships among other website owners and influencers via solid link building.
8. Social Media Links Do Not Matter
Among many other link building myths, the misconception about social media links is a common one. Since social media links do not directly impact search engine rankings, people often consider them useless.
However, in reality, social media links can boost your SEO, increase user engagement, enhance brand recognition and web traffic, and also increase your content reach.
9. Link Building is Only for Good Ranking
Debunking common link building myths, we see that link building serves a greater purpose than just achieving good rankings. Good links help you create a good link profile, improve your website’s authority, enhance SEO, and build a strong brand reputation.
10. Paid Links are Not a Good Investment
According to various link building myths, people consider paid links useless because they are often associated with penalties. However, careful consideration can tell you that paid links actually work. These links act as a boost to your website and result in quick improvements, such as a boost in traffic, SEO, and visibility.
11. Only Exact Matching Anchors Count
Exact matching anchor text and links are a myth. Instead, Google prefers anchor text that sound more natural and fit perfectly with the content piece.
12. Your Work is Done After Getting a Link
There are various link building myths about this particular issue. Many users believe their job is done right after sourcing a link, while in reality, there is much to look after. Links can lose value and disappear from websites during reconstruction or updates.
Therefore, ongoing link management is necessary to ensure your links are relevant and competitive.
Summing Up!
It is easy to fall for link building myths, especially when they are everywhere on the internet. However, living in the shadow of these myths can prevent you from making the most of link building opportunities.
Link building is an incredible way to welcome organic growth to your website and also strengthen your bond with other websites. Without proper link building strategies, your website can stay forever behind in the competition, but with your enthusiasm to debunk these myths, you can ace the link building game and stand out.
FAQs
Depending on the website you choose from, backlinks can be both expensive and cheap. For instance, popular platform like Link Publishers offer backlinks at affordable prices.
If any hyperlink automatically redirects the visitors to an unexpected or unauthorized webpage, it makes the links unsafe for use.
One of the most common risk factors involved in link building is failing to maintain a natural pattern. The unnatural linking pattern gets quickly recognized by search engines, causing your website/webpage to rank the lowest.
It is easy to determine a secure link, the link should begin with “https” instead of “http”. The “s” in the “https” refers to security and ensures all your data and communication on the website is encrypted.
Fake links are everywhere on the internet, and there are some easy ways to recognize them. A fake link can: contain typos or misspellings in the URL, Include shortened URLs, Fail to maintain https protocols, Easily gets detected as an unsafe link in the website checking tools.
An unsafe link often leads visitors to unauthorized, unsafe pages that contain malware. These links can trick visitors into unexpectedly landing on web pages that steal personal information and load their devices with viruses or spyware.
Links that have shortened URLs typos, hyphens, and other symbols can be easily identified as unsafe links and are not recommended for use.
Links can often become invalid, and this is very common. Invalid link occurs when a link is broken or the webpage it links to is no longer present or accessible.
Verifying links before use is simple. You can use free online link scanning tools to determine whether the link has been flagged for any malicious activity.
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