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Search Engine Optimization is all about Effective Link-Building Strategies. Out of many, one of the most crucial link-building techniques that do wonders when done in the right way is nothing but guest blogging. But what remains an important question is how can you find the best guest blogging website? How can you ensure quality and contextual links that will not only help you improve your SEO but also increase your brand awareness?
In this blog, we will discuss how you can submit a guest post successfully and make the guest post submit process an effortless one. But before we dive into the process, let’s understand the crucial role that footprints play here.
With footprints, your search for finding the best guest posting website becomes super easy. It is one of the best ways you can find the relevant websites in your niche where you can publish your guest posts. If you have landed on this blog through Google, you already know what footprints are and how you can use them. But for all others, we will have you a sneak-peek of the basics of footprints and Google search operators first and then discuss the ultimate guide to how you can find the perfect guest blogging websites.
From the SEO perspective, footprints are such commonly used occurrences on websites that can give you a good idea of what they are doing in a specific way. Guest footprints showcase that a specific website accepts guest posts and if you use the footprints perfectly, it can reduce your search for a good guest posting website remarkably. Many websites don’t just accept guest posts with the phrase write for us mentioned over it. You might have to do a little digging to find out the right opportunity.
The footprints that you will use to find good guest blogging services websites for your posts depend on the category that you want to publish in, whether it is fashion, travel, technology, or anything else. Some of the most common and proven footprints that fetch effective results are below:
Google Search Operators are some exclusive commands that you can use when doing a Google search which can help you make your search better in multiple ways. Different types of search operators are used commonly and a few of the most powerful ones are specific query, title search, URL search, and site search.
Typically, you need to spend hours and a lot of energy to find the best guest blogging websites. It takes a lot of time to search for blogs, find out their metrics, and keep an eye on the audience. The process seems to be very tedious and unpredictable. So, you need to act mindfully to ensure that you are on the right track. Else, choosing a guest blogging website will feel like a guess.
The below 8-step effective process can help you find the right guest blogging website as per your business niche:
There are a diverse array of guest posting opportunities with different values. The number of different factors determines whether or not you need to go for a specific guest blogging website. Some of the most remarkable ones that you should never ignore are the demographics of the target audience whom you want to showcase your business, huge and engaged readers, the high online authority of the website, and the presence of such content in the website that is relevant to your niche. Once you are sure about these factors and know exactly what you want, you can start exploring the best guest blogging websites.
Identify one ideal website which can be treated as a perfect guest blogging website and start your search from there. This should be a website for which you know the regular visits of the audience, you might have written a guest post before, or it can be a competitor of your website.
Once you have found the write for us section of the ideal guest blogging website of your niche, it’s your turn to find other websites now that have the same audience. Either you can manually search for this or use a smart tool like the Audience Overlap Tool to find similar guest blogging websites. This tool can make your work super-easy. All that you need to do is enter the ideal website and it will help you see the reports of other websites that have the same audience.
If you explore the report generated by this tool, you will find an Overlap Score. This score indicates the number of overlapped visitors with the ideal website of your niche. The higher the score, the higher is the audience overlap in comparison to a guest blogging website with a lower score.
Now it’s time to dig into your list to figure out such websites that have a great flow of traffic. The best guest blogging websites writing for whose write for us section will be worth will share the same target audience and have a great flow of traffic. If you guest post on such a website with a tremendous volume of traffic, there will be more chances for your content to reach a huge group of audience.
In this step, you will filter such guest blogging websites which are the most relevant and have the highest authority of all. If using the Audience Overlap Tool, you can make use of the checkboxes in the tool to create a final list of guest blogging websites that you want to reach out to.
For doing this selection, apart from using the overlap score (as discussed above), you can also leverage the power of Alexa Rank. This is nothing but the fact that you should go for such guest blogging websites that have a good Alexa Rank, which indicates that the website is popular and has an amazing online authority.
In a nutshell, outreach to such guest blogging websites that have a perfect balance of Alexa Rank and Overlap Score.
With a much more concise list of guest blogging websites in your hand after a thorough sorting, you need to now compare these websites to find the best ones. Several factors and metrics can help you do the comparison and find out how the websites match each other. Out of all these, we will discuss the three most powerful metrics that are best for categorizing the websites with the best guest blogging opportunities. They are:
This metric allows you to have an in-detail idea of the authority of different websites. You need to consider both the rankings and trends here. The websites that have higher global ranks and views are growing tremendously and they are worth publishing in.
This metric is all about the way how users interact with specific websites. The guest blogging websites that have a lower bounce rate, more time spent by users on them, and a huge number of page views by each user have the highest visitors engagement and they are the best for guest blogging.
This metric shows how much traffic each guest blogging website on your list drives in. This can help identify such websites which are good in search as it depicts what percentage of the traffic of these websites comes from people looking for them in Google and other search engines.
Once you have such websites handy that are good to send your content for guest posting, you need to ensure that the niche of such websites is similar to the topics you have your content.
There are several tools in the market today that create a list of keywords that each guest blogging website prefers to acquire traffic from search engines. You need to use such a tool in this step to find the lists of keywords and the traffic score for each one to understand the strength of the keywords.
Next, you can use these keywords in your content to increase its reach according to the readers’ choice.
Last but not the least, when you have an idea about the potential keywords, start creating topics for your blogs/articles that revolve around such keywords to get better views. And finally, start pitching with the topics that you have created.
This was all about how you can find the best guest blogging opportunities for any business niche. Now, let’s check some category-wise footprints that can help you find the best guest blogging websites of your niche.
Below footprints for finance guest blogging opportunities are very effective:
Below footprints for travel guest blogging opportunities are very effective:
Below footprints for SEO guest blogging opportunities are very effective:
Below footprints for Health guest blogging opportunities are very effective:
Below footprints for technology guest blogging opportunities are very effective:
Below footprints for digital marketing guest blogging opportunities are very effective:
Below footprints for fashion guest blogging opportunities are very effective:
Below footprints for home improvement guest blogging opportunities are very effective:
Below footprints for music guest blogging opportunities are very effective:
Below footprints for business guest blogging opportunities are very effective:
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Finding the perfect guest posting websites is not rocket science. You just have to be organized, mindful, updated, and skilled in the process.
So, what are you waiting for?
Find the best guest blogging opportunities and rock it!